Friended, the icebreaker
Brand strategy
〰️
Brand identity
〰️
UI/UX
〰️
Social content
〰️
App Store content
〰️
Brand strategy 〰️ Brand identity 〰️ UI/UX 〰️ Social content 〰️ App Store content 〰️
My ongoing mission with Friended is to modernise everything it has to offer your eyeballs.
From a light-hearted app, to a lifestyle brand that stands for something - the focus is on levelling up the brand, and trickling that through all other materials.
Particular energy so far has been on lifting App Store conversion rates, and magic moments within the early onboarding experience.